Portfolio

Rick Hart has been a graphic designer for over 25 years. He first started in print and moved to online marketing as that became the dominate tactic. He’s learned all the software, including Photoshop, Illustrator, InDesign, Adobe Creative Cloud, as well as video editing with Final Cut Pro. He specializes in WordPress websites using Divi theme. His book explains his big picture understanding of all things marketing.

01

Artist Website

I created a website for an artist. She had over 200 paintings she was trying to sell, but had no website. For this project I:

  • Created the site design
  • Edited all textual content
  • Created the slogan “Art to brighten your world.”
  • Took the site pictures of her home gallery and studio
  • Added a WooCommerce Shopping cart and uploaded over 100 paintings to that cart.
  • Created a simple video tour of her home gallery using FinalCut Pro. Background music is an original song of mine.
02

Roger Salloom Concert Promotion

My client does various concerts in Western Mass. This concert was at a venue in Greenfield, MA called Hawks and Reed. This promotion included:

  • Landing Page – includes audio of his latest song and an Intro video of the musician which I created/edited from a movie about his life.
  • Facebook Advertising including memes for promotion
  • Poster – this poster was created from multiple images. The country road and the musician are separate images. The client wanted an “autumn” feel to the campaign so images were color corrected to have an autumn tone.

03

Select Ace Golf Flyers

A selection of various flyers used for promoting events and special offers for Ace Golf’s four golf courses. These were used as signage around the clubhouse and in email blasts to customer base. Click on the slider to move through the selections.

04

Golf Outings Brochure

Golf courses make money by offering outings and tournaments. This is a 38-page brochure I created for my client’s golf courses. I wrote some but not all of the content.

05

Affilliate Marketing Banners

I was Affiliate Manager for 2 companies. I created all marketing graphics, including the banners used in affiliate promotions. Here’s a small sampling. Click to slide through.

06

Customer Training Video

To help my clients understand what I did, I created a video presentation using PowerPoint. The goal was to help customers learn about online marketing tactics and to help me manage expectations. It is based on my book, “Turning Visitors Into Customers: The Online Marketing Sales Cycle.”

My YouTube Channel

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